Project:

Futureboy

Client:

Founder

Website:

www.futureboy.uk

Tags:

Founder, Product, Branding, Web, Developer, Ecommerce, Fashion

Futureboy is a premium headwear brand and one of my self indulgent passion projects.

I love hats about as much as i love movies. In fact, in many ways my childhood love of a good cap originated from the cinema I was raised on. Whether it was David's NASA cap in 'Flight of the Navigator', Jack Burton's Harley Davidson truckers from 'Big Trouble in Little China' or Gordie's 'lucky' Yankees cap in 'Stand by Me', those stories, characters and the hats they wore were woven into my DNA.

So with Futureboy I set out to both pay tribute to the cinematic heroes of my childhood as well as make the finest headwear imaginable — because every great protagonist needs a great hat.

www.futureboy.uk